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{"id":6302,"date":"2021-04-10T15:28:31","date_gmt":"2021-04-10T14:28:31","guid":{"rendered":"http:\/\/spectrumbusinessonline.com\/?page_id=6302"},"modified":"2021-12-03T13:55:29","modified_gmt":"2021-12-03T13:55:29","slug":"case-study","status":"publish","type":"page","link":"https:\/\/spectrumbusinessonline.com\/case-study\/","title":{"rendered":"Case Study"},"content":{"rendered":"\t\t
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OUR CASE STUDY<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Case Study<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Spectrum Digital<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Digital Marketing Services<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Website Design & Development, Search Engine Optimization, Google PPC<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tLaunch A Website<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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The Challenge<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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<\/i>Outdated website<\/span><\/p>

<\/i>Lack of presence on Google search<\/span><\/p>

<\/i>Stagnant online bookings<\/span><\/p>

<\/i>Not generating online leads<\/span><\/p>

<\/i>Minimal content on website<\/span><\/p>

<\/i>Unoptimized Google My Business<\/span><\/p>

<\/i>Google Ads not effective<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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About Phamtastic Nails & Spa<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\nA nail salon and spa offering a range of beauty and wellness services including manicures, pedicures, facials, massages and hair removal.\n\nIt is difficult to compete in a saturated market. With a numerous and growing competition, they needed a way to set themselves apart from the crowd.\n\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Digital Marketing Needs<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\nTheir outdated website lacked functionality and was not creating leads or ranking well on Google search.\n\nWe determined the biggest opportunity for Phamtastic Nails & Spa was a\u00a0 new website to capture the attention of visitors and generate leads. To create traffic, this would be paired with a comprehensive SEO plan.\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\"\"<\/figure>

Free SEO Analysis<\/h3>

Curious how your current website measures up? Use our free tool and receive a report instantly! We are always available to discuss your results.\n<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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OUR SIMPLE PROCESS\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Click on each step to learn more<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\"screen\"<\/figure>

Ready to boost your business?<\/h3>

Connect with one of our experts today to get started on a digital advertising strategy for your brand.\n<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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OUR CASE STUDY Case Study Spectrum Digital Digital Marketing Services Website Design & Development, Search Engine Optimization, Google PPC Launch A Website The Challenge Outdated website Lack of presence on Google search Stagnant online bookings Not generating online leads Minimal content on website Unoptimized Google My Business Google Ads not effective About Phamtastic Nails &…<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"\nCase Study | Spectrum Business Online<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spectrumbusinessonline.com\/case-study\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study | Spectrum Business 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