We set up tracking methods such as Google Analytics and Facebook Pixel. These tools allow us to continually analyze and optimize ad campaigns to convert while providing simple reporting.
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Google Search and Facebook (including Instagram) are amazing platforms to target new customers. With Google Ads, you will be capturing consumers seeking specific products or services. Facebook and Instagram act as discovery platforms; while users may not be searching, we can target user habits and profiles.
Check out our Search Optimszation Services to learn more about how Spectrum Digital can improve your search rankings.
Digital advertising has become one of the most effective means to reach new audiences. With the rise of services like Spotify and Netflix, consumers are no longer exposed to ads on the radio or TV as often. Physical advertising methods such as print or signage are mostly ineffective, providing a poor return on investment.
With most consumers seeking out new products and services on Google, it is a huge opportunity for businesses to target. Facebook and Instagram are great channels for brand discovery and allow deeper audience targetting than any other platform. Effective Google and Facebook Ad strategies can generate traffic, leads, and sales.
At Spectrum Digital, our Google PPC and Facebook ad campaigns have proven to be effective. Connect with our experts today and take the first step towards accelerating the growth of your business.
Take advantage of Google Merchant and compete with national the big-box retailers
Connect with one of our experts today to get started on a digital advertising strategy for your brand.